About
I have spent most of my career bringing order to chaos in the world of software…
Articles by Marcel
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Don't run away from waterfalls. I have an ANTIDOTE!
Don't run away from waterfalls. I have an ANTIDOTE!
By Marcel Klimo
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Back to the future with Buy Now, Pay Later
Back to the future with Buy Now, Pay Later
By Marcel Klimo
Activity
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💥 I'M SPEAKING AT THE FORBES BUSINESS FEST SOON! 🎤 I will be joining a panel discussion about future of digital identity, but there will be many…
💥 I'M SPEAKING AT THE FORBES BUSINESS FEST SOON! 🎤 I will be joining a panel discussion about future of digital identity, but there will be many…
Liked by Marcel Klimo
Experience
Education
Volunteer Experience
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Game Design Instructor
LEAF Organization
- Present 8 years 11 months
Education
Helped young leaders develop a tabletop game in a workshop setting during a Leadership camp organized by LEAF.
Publications
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Social Networks in Today's Marketing - Practical Application Research
Online social networks are starting to play a major role in today’s marketing, especially for small businesses. These companies lack enough resources to launch and sustain a traditional mass-media marketing campaign. Since social networks are just groups of people connected around a common social object, i.e. reason to communicate, the main goal of a socially-aware business is to join or build a community related to the company’s products or services. Being able to authentically communicate…
Online social networks are starting to play a major role in today’s marketing, especially for small businesses. These companies lack enough resources to launch and sustain a traditional mass-media marketing campaign. Since social networks are just groups of people connected around a common social object, i.e. reason to communicate, the main goal of a socially-aware business is to join or build a community related to the company’s products or services. Being able to authentically communicate with consumers and leads is a significant improvement to the mass pushing of advertising by traditional marketers. Social network marketing empowers companies to act as publishers of interesting or engaging content. In turn, this enables consumers and leads to only pull in information that they find personally or professionally interesting. Using this new form of marketing is already helping companies increase sales and awareness; some of which are mentioned in the results section. Social networks are playing a major role in today’s marketing and are restructuring companies around people.
This was the defense for my bachelor degree thesis in 2011 but nearly all of the points are still valid. The actual thesis is available on request.
Courses
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Advanced Writing and Research
ENG 290
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Business Mathematics
MTH 219
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Business Strategy
BSM 495
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College Algebra
MTH 155
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Communication for Customer Engagement
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Critical Thinking
BC 301
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Decision Modeling and Analysis
BSC 400
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Effective Organizational Communications
BSM 304
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Environmental Science
SCI 215
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Ethics Theory and Practice
BC 306
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Financing Organizations
BSC 402
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Fundamentals of Business Economics
BSM 406V
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Fundamentals of SK Accounting
AC 215V
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Fundamentals of SK Labor Code
BSC 203V
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Habits of Exceptional Service Organizations
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Information Systems
IS 330
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Information Technologies for Managers
CS 201
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Intermediate Composition
ENG 211
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International Business
BSM 404
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International Economics
INT 302
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International Law
INT 304
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International Relations
INT 301
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Interpretation of Financial Statements
BSC 401
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Interpreting Statistics and Data
BC 303
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Introduction to Functions of Management
MG 201
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Introduction to Project Management
PM 401
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Introduction to SK Business Law
MG 210V
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Introduction to Statistics
MTH 110
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Marketing
MK 300
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Operations Management
BSM 405
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Oral Communications for Managers
CO 210
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Overview of the European Union
INT 305
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Principles of Macroeconomics
SSC 221
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Principles of Microeconomics
SSC 220
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Psychology
PSY 201
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Strategic Management of Human Resources
HR 405
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The Effective Organization
BSC 407
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Writing for Professions
BC 402
Projects
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Slovak Game Developers Association
Slovak Game Developers Association was formed from the lack of body that could represent game developers in Slovakia, their needs, promote projects on a global market, negotiate with strategic partners, accelerate the business and bring opportunities directly to game developers.
Other creatorsSee project -
The Hunting Trail
Narrative audio miniseries created (written, recorded and produced) as an homage to HUNT the TRUTH, a fictional investigative audio series set in the universe of video game HALO.
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Hemisféra Gamecraft - Game Dev Camp for Kids
Development and Co-design of gamified backend system for managing challenges at a game development camp for kids.
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Skillandia
- Present
Online learning system with custom content delivered to IT, telco and retail customers.
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Swich game
Endless runner where the characters run on their own and you only switch between a gunner and a jumper. It's trickier than it sounds!
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Effective Communication on Facebook course
- Present
One-day interactive facebook session for businesses. We usually talk about how people use Facebook and what can you do to use it for the benefit of both of you and your audience. We always customize it before a session to meet the specific needs of our attendees.
Other creatorsSee project -
Loyalty program audit and analysis for Tatry Mountain Resorts
Worked with Pricewise s.r.o. to audit the state of loyalty programs in the Tatry region of Slovak Republic. The findings were later used to develop and launch the GOPASS loyalty program.
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Implementation of postal tracking number management system
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TweetJob4Me
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Our goal is to:
- create unified and simple way of sharing the job offers and applications on Twitter,
- based on these standards to allow quick and easy search for a specific job offer or request anywhere in the world.
- offer a unique space (web site), where these information can be reached, shared and extended the overall solution by other revolutionary features.Other creatorsSee project
Languages
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English
Native or bilingual proficiency
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Slovak
Native or bilingual proficiency
Organizations
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Slovak Game Developers Association
Co Founder, Member
- Present -
Association of City University Students and Alumni
Member, President
-Responsible for organizing parties and extra-curricular activities for students and alumni of City University of Seattle in Bratislava. Most notable were Snow Party ski-trips and Beach Parties at the Zlaté Piesky lake in Bratislava. This organization was previously known as "Student Parliament".
Recommendations received
18 people have recommended Marcel
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